5 Custom Gift Card Myths You Shouldn't Believe In

by Alex Melen on November 02, 2022

5 Custom Gift Card Myths You Shouldn't Believe In

You’ve probably heard a lot of myths about custom gift cards. Let’s debunk some of the most common ones! They can make a difference to your business.

Custom Gift Cards Are Too Expensive

This is simply not true! In fact, custom gift cards can be very affordable, especially when you order them in bulk. Not only that but custom gift cards can actually save you money in the long run because they can help you to better target your marketing efforts. Many businesses find that custom gift cards are a very cost-effective way to promote their brand. Custom gift cards can be made to fit any budget, and they offer a variety of benefits that other promotional materials simply can't match. For example, custom gift cards can be designed to target specific customers or used as holiday gifts. They can also be used as thank-you gifts or as rewards for loyal customers. Custom gift cards are an extremely versatile marketing tool, and there's no reason not to take advantage of them.

Custom Gift Cards Are Only for Big Businesses

Again, this is not true! Custom gift cards can be a great marketing tool for businesses of all sizes. They are an excellent way to show your customers that you value their business and that you are willing to go the extra mile to make sure they are happy.

Custom Gift Cards Are Difficult to Design

This may have been true in the past, but it is no longer the case. With today’s technology, it is easier than ever to design custom gift cards that are both professional and stylish. There are many online templates that you can use or you can hire a professional designer to create a card for you. Whichever route you choose, the process is sure to be much easier than you think.

Custom Gift Cards Require a Long Time to Print

Most printing companies can produce high-quality custom gift cards in just a few weeks or days. If you come across companies that tell you that they need to wait six to eight weeks to prepare your order, it means they are subcontracting your job with other projects. Either that or your cards are printed in another country and shipped to you. Research and look around different options that are available. There are many companies that offer express printing services if you require. This means you can get them as soon as the next day.

Custom Gift Cards Can Only Be Credit Card Shaped

One thing that most gift cards have in common is their shape: they are all credit card sized. This may be convenient for fitting into a wallet, but it also means that gift cards can easily get lost among other items. This doesn’t mean you have to follow this standard! Be unique and defy the norms. Whether you want a square, oval, or some other shape, it’s possible to get them printed. Also, they’ll stand out from the other cards your customers have in their wallets and help them remember you. So if you are looking for a gift card that will really stand out, consider choosing a custom card that is not credit card sized.