The Photobook Press Blog

A well-designed custom business card is an essential part of your marketing strategy. It's how you introduce yourself to potential clients, so it's important that your card stands out from the rest. To make sure your card gets noticed, here are some design elements we recommend adding: Your Name Your name should be the first thing on your custom business card, and it must be legible and easy to read. Make sure you use your full name (not abbreviated) and spell it out in full, including any middle names or suffixes. If your name is long, consider using a nickname rather than putting all of the words together; for example, I'm a designer with a very long last name, so I use my initials instead: "Tristan Elliot." Your Logo Your business card should be consistent with the rest of your branding, including the logo that represents your brand. The logo should be[...]

Does the thought of creating a wedding photo album fill you with dread? Don't worry! Even if you're not a professional photographer, there are ways to make the process easier for yourself. The first step is understanding that your wedding photos don't have to be perfect — they need to capture the spirit of your day. And once you've created your album, there's no reason why it can't be reused as-is or edited later down the road. But first things first: Here are some dos and don'ts for putting together a wedding photo album: Do Use High Quality Paper You want your wedding album to last a long time. The paper you use can make or break that longevity, so pick something with the right qualities. The best paper is thick enough to hold up over time but not so thick that it feels like it will weigh down your album. It should[...]

If you're like most business owners, you've probably asked yourself this question at some point: "Should I put my photo on my custom business card?" There are many things to consider when designing a company's logo and branding, but when it comes to the physical item that represents your brand - in this case, your business card - there are even more things to think about. Not only do you have to choose between printing them yourself or having them professionally printed (which can get expensive), but you also have to decide if including a photo is necessary for your company's success. In this article, we'll explore both sides of this idea so that you can make an informed decision about whether having your photo on your card will help or hurt your brand identity.  Why Should You Consider Putting A Photo On Your Business Card? You might be thinking, "I'm[...]

With the rise of online shopping, online stores and websites provide new and innovative ways for buyers to shop. One of these ways is the ability to customize products. This can be done by choosing a size or color but with more specialized options like engraving a name or adding artwork. One of the most popular items that customers can add their own designs onto is acrylic prints. What are acrylic prints? Why should you consider using them for your next project? Cheap acrylic prints are fast becoming a popular choice for home decor. They're easy to take care of and you can hang them just about anywhere. If you want to buy an acrylic print, here are some things that you should know: Read Plenty Of Customer Reviews! You can learn a lot about any company by reading customer reviews. When reading reviews, it's important to look for certain things[...]

The great debate: photo album or wedding photo book? The choice is a tricky one, as both have their advantages. Photo books are relatively new to the wedding market, but they boast some benefits that make them worth considering. Take a look at our handy guide to help you decide which format is right for you! What Is A Photo Album? A photo album is a collection of photos printed on paper and bound together, typically with a cover. Photo albums can be made from a variety of materials, including leather, cloth and plastic. They can also be larger or smaller than standard-sized books. The most common size for wedding albums is 8x8 inches (20cm x 20cm), but you can find slightly larger or smaller ones if you prefer. Photo books often have pages, so they lay open flat while you're looking at them; photo albums don't always have this feature[...]

Gift cards are a great way to give someone a gift that they can use over and over again. However, there are many other ways that custom gift cards can benefit your business. They're personalized, easily customizable, and have designs that reflect your brand personality or the recipient's favorite things. In this article, we will look into how you can create customized gift cards for your business and how these can be used as an effective marketing tool that will help boost your profits and increase customer loyalty. Gift Cards Can Be Designed To Reflect The Recipient's Favorite Things An important thing to remember when designing a custom gift card is that it can be customized to reflect the recipient's favorite things. If you give a gift card, you want it to be something they'll actually use and enjoy! Do they love sports? Maybe they are always talking about how much they love watching[...]